Our Story
Our Story: Crafting Luxury in the Great Outdoors
The Genesis of TrekGear (2023): In the heart of 2023, TrekGear was born out of a vision by LoriAnn, a passionate hiker who sought more than just apparel – she sought a hiking experience explicitly crafted for avid enthusiasts. LoriAnn's love for traversing the diverse trails of national parks, often accompanied by her husband wife, a professional hiker, sparked a realization: the hiking world was missing something crucial. This brand catered exclusively to the needs and aspirations of dedicated hikers.
Conceptualization and Design: LoriAnn envisioned a line of hiking apparel that transcended the ordinary. She wasn't just aiming to create clothing; he was crafting an experience – a blend of high-end quality and a tangible sense of luxury tailored for the hiker who appreciates the finer things in life. This concept was about meeting a need and elevating the hiking experience to new heights of sophistication and exclusivity.
Family Collaboration and Expertise: The dream took shape with the involvement of LoriAnn's daughters, Mariam and Sarah, each bringing a unique blend of fashion acumen and outdoor retail expertise. With Mariam’s experience at national outdoor retail brand, Mariam got an insider's understanding of what resonates with outdoor enthusiasts. Sarah, an alumna of the prestigious New School in Paris and New York, infused the brand with cutting-edge fashion insights. Together, their expertise from high-profile retail experiences, including national department store and national outdoor retail brand, contributed to a formidable foundation for TrekGear.
The TrekGear Difference: At TrekGear, we're not just creating apparel but setting a new standard in the outdoor industry. Our TrekGear brand symbolizes elegance, quality, and a deep understanding of what the true hiker desires. We're here to redefine outdoor fashion – to be the Hermes of the hiking world. Each piece in our collection is a testament to our commitment to excellence, an invitation to indulge in the luxury of the great outdoors.
The Future with TrekGear: As we stand at the cusp of launching TrekGear, we invite you, our esteemed investors, to be part of this journey. Together, we will not only fill a gap in the market but also create a new niche – a space where luxury and the rugged beauty of nature coexist. Join us in making TrekGear a beacon of high-end outdoor fashion. This brand resonates with the discerning hiker who seeks more than just a trail but an extraordinary experience.